ZIM Diploma in Marketing

The ZIM Diploma in Marketing is a versatile, purely professional and superior marketing programme which can be accessed by majority Zambians and others.

Your Marketing Career Starts Here

The Programme is designed for both school leavers and practicing professionals looking to add marketing to their credentials. The programme’s duration is two and half years (2 years 6 months) to three years (3 years) and split into three (3) levels namely: Level 3 Certificate in Marketing; Level 4 Certificate in Marketing; and ZIM Diploma in Marketing at Level 6. All the levels offer exit points for learners meaning, at the successful completion of every level, a certificate is awarded.

Entry Requirements

- - School Leavers – Five (5) O-Levels at credit or better that must include English Language and Mathematics

- - Mature age entry: 3 O-Levels that must include English Language; must be 25 years old and above and must be working

Curriculum/Subjects

LEVEL 3 CERTIFICATE IN MARKETING
COURSE CODE	COURSE TITLE	NOTIONAL HOURS	CREDIT POINTS
ZIMD101	Principles of Marketing	170	17
ZIMD102	Fundamentals of Entrepreneurship	120	12
ZIMD103	Basic Finance	120	12
ZIMD104	Advertising	150	15
ZIMD105	Public Relations	150	150
ZIMD106	Principles of Economics	190	19
ZIMD107	Business Law	170	17
ZIMD108	Customer Service	130	13
Total		1,200	120

LEVEL 4 CERTIFICATE IN MARKETING
ZIMD201	Marketing in Practice	180	18

ZIMD202	Marketing Research and Methodology	120	12
ZIMD203	Consumer Behaviour	180	18
ZIMD204	Digital Marketing	120	12
ZIMD205	Integrated Marketing Communications	180	18
ZIMD206	Logistics Management	170	17
ZIMD207	Services Marketing	150	15
ZIMD208	Entrepreneurship	100	10
Total		1,200	120

LEVEL 6 DIPLOMA IN MARKETING
ZIMD301	Selling and Sales Management	160	16
ZIMD302	Strategic Marketing Management and Control	190	19
ZIMD303	International Marketing Strategy	160	16
ZIMD304	Product and Brand Management	190	19
ZIMD305	Research Project	500	50
Total		1,200	120

Exam Centers

Lusaka – Evelyn Hone college and NIPA
Livingstone – Livingstone Institute of Business and Engineering Studies (LIBES)
Choma – Choma Trades Training Institute
Chipata – Chipata Trades Training Institute
Kitwe – Zambia Institute of Business Studies and Industrial Practice (ZIBSIP)
Ndola – Zambia ICT College

Fees

DESCRIPTION	FEES (ZMK)
Student membership fees (payable on commencement)	250.00
Student registration Enrolment fees (payable on commencement and renewable every January)	150.00
Student membership annual subscriptions (payable every January)	150.00
Associate membership fees (on commencement and every January)	1000.00
EXAMINATION FEES:
Level 3 – ZIM Certificate in Marketing	500.00
Level 4 – ZIM Certificate in Marketing	600.00
Level 6 – ZIM Diploma in Marketing	900.00
EXAMINATION LATE ENTRY FEES:
Level 3 – ZIM Certificate in Marketing	750.00
Level 4 – ZIM Certificate in Marketing	850.00
Level 6 – ZIM Diploma in Marketing	1,000.00
ADDITIONAL CHARGES
Statement Reprint	250.00
Exam Docket Reprint	150.00
Certificate Replacement	950.00
Membership card Replacement	250.00
Remarking of Examinations answer scripts	1,500.00
Study Guides	230.00
Past Exam Papers	30.00

ZIM Diploma In Marketing

The ZIM Diploma in Marketing is a versatile, purely professional and superior marketing programme which can be accessed by majority Zambians and others.

Your Marketing Career Starts Here

Entry Requirements

Curriculum/Subjects

Exam Centers

Fees

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